Social media is a great amplifier of influence, but this works both ways… your social media disasters will become infamous. How you prevent social media mistakes from happening as well as having a contingency plan to deal with the issues will make or break your online image. Over the last eight years running my marketing […]
There are over 6,829 different marketing technology solutions available for 2018 (as of April 2018). Oh, is that all? In a study by Winterberry group back in 2015, an average company uses 12.4 tools, and that was back when there were only about ⅓ as many tools! A marketing staff with this many tools is no […]
As an entrepreneur, you are solving problems in your business every day. However, are you actually fixing your problems, or just patching them? My friend and client, Keith Mitnik, mentioned that he read my book Family 2.0 and it made him think about how he learned to deal with issues by taking a page from […]
If you’re an entrepreneur like me then your business is your baby. You’ve built it from the ground up and invested countless hours in perfecting its operations, sales, and offerings. Leaving your business to take a vacation may feel like abandoning a piece of yourself. Successful entrepreneurs feel like taking their eyes off the road […]
Entrepreneurship is easier and more attainable than ever for those who want to run their own business and break the traditional nine-to-five mold. Owning your own business can come with wonderful perks—including the freedom to work hours that fit into your schedule, controlling your own income, the flexibility to be a part of everyday life […]