Don’t Sell Yourself Short: Do You Need to Raise Prices or Reset Your Strategy?

how to set pricing

Throughout my own entrepreneurial journey, I’ve watched other entrepreneurs approach product/service pricing in one of two ways: 1) They charge top dollar for their offerings from the get-go, or 2) They struggle, feeling uncomfortable and unsure about how to set their prices, so they low-ball themselves. But in order to get maximum revenue, you need […]